The most engaged brands on Twitter 

  Twitter for business   Nestivity, a social media startup developing community software tools for Twitter, released a list of the top twenty-five brands with the most engaged Twitter audiences. I have been made aware of Nestivity very recently, thanks to a post by Jure Klepic, Feathering Our Community With Nestivity. According to the start-up, Nestivity [...]

This is not a social media crisis 

    It takes 20 years to build a reputation and five minutes to ruin it. If you think about that, you’ll do things differently. Warren Buffett Why don’t more organizations listen to Mr Buffet’s word? RBC’s  leadership should be thinking about Mr Buffett’s words long and hard as with social media, it takes about [...]

Who should own social media 

This post is one that I meant to write for a couple of years and I never got to it.  My experience in corporate, Small and medium business and consulting showed me that who and which department owns social media within an organization possesses the power to foster success or bring failures to an organization’s [...]

YouTube History #Infographics 

YouTube evolution – from 2005 to Present

Are moms the most tech-savvy in the household? By my #Deloitte colleague @jreagan123 

My response: I am a mom and I happen to be tech savvy. My 67-year-old mom is owner/over user of an Iphone, Ipad and laptop. She tried and returned all tablets including the Playbook, Galaxy,…and ended up with the new Iphone. My kiddies (3 and 6) are not far behind. I guess, my husband – [...]

Can QR codes go mainstream? 

A Comscore report revealed that only 6% of smartphone users scan QR codes. That equates to approximately 14 million users in the United States. Marketers and businesses are constantly trying to find new way to gain visibility with their audience. This, in the hope to be the chosen one when there is a transaction. The [...]

Social media is not what keeps me coming to Starbucks 

Starbucks won my business over all the Second cups and Tim Hortons in the area. Not because of social media, although Starbucks is constantly topping the lists of best companies in social media. Social media for Starbucks is part of their customer relationship strategy. Social media does not replace quality and delivery of the promise.This Starbucks place delivers an amazing experience. Every time.

Ted’s speech : Sheryl Sandberg – COO of Facebook 

Compelling statements Sheryl Sandberg, COO of Facebook, on “Why we have too few women leaders” The numbers are staggering about women at the top, C-Level jobs and board seats only 15% are women and this, since 2002 Mrs Sandberg touches on 3 points: (I am paraphrasing) – Seat at the table No one gets to sit [...]

Facebook top brands (infographic) 

Source : Posted via email from Karima-Catherine

Youtube – most likely to be recommended #SM 

According to a Netpop Research study, Youtube users are more likely to recommend the social network than users of Facebook and Twitter. One word : RELEVANCE! Source : Marketingprofs Posted via email from Karima-Catherine


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