In social media : It’s not about collecting, it’s about connecting
As a social media practitioner, I find inspiration in the social world, not just in marketing and advertising. I wish I had come up with this phrase but I owe it to an episode of Arthur, the PBS series for kids, Arthur’s friend, Muffy, an avid collector, sets to buy out as [...]

As a social media practitioner, I advise companies and entrepreneurs on how to integrate social media in their overall business strategy.
I define, implement and monitor social media programs in order to achieve business.
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